Hi! I’m Nikki.
︎ I'm a freelance graphic designer based in Boston with experience in everything from report design, infographics, and promotional materials to brand design and web design. I don’t conform exclusively to any specific style, I adapt to the needs of my clients.
︎ My passion lies in eliminating the gap of understanding between scientific or policy experts by synthesizing complex information into easily digestible graphic depictions, and streamlining the story of a company or product into a concise brand identity.
︎ Reach out to me at nikki@nbmccullough.com with the details and timeline of your project, and I'll see what I can do!
︎ Check out my resume, my LinkedIn, my Instagram, or see some of my favorite pieces below.
︎ I am updating the site and content all the time, so come back soon!
Read what my clients are saying!
Nikki has been a great asset in our journey to enhance the content marketing program at ElectricityRates.com. Her contribution through engaging graphics and short videos has not only elevated our brand presence but has also proven instrumental in conveying our message with creativity and precision while staying true to our brand style and voice.
A couple of key achievements that Nikki’s work has helped us reach are:
A couple of key achievements that Nikki’s work has helped us reach are:
- Added over a dozen infographics and small videos to resource pages, helping our users learn more about how they can save on electricity.
- Social page engagements are up +117%, and social reach is up +79% over the previous year before we started working with Nikki.
We’ve been very pleased to see tangible results in terms of audience engagement and brand reach and look forward to continuing to collaborate with Nikki to drive results even further in the future. I recommend working with Nikki for any brand looking to enhance its appeal and drive results through visually engaging graphics.
- Adam Cain | ElectricityRates.com
Federal Funding Primer Graphics 2024
These are a selection of graphics I designed for the Federal Funding Primer report by the Global Center for Climate Justice in Boston. You can download the full Primer or read the Executive Summary here.
Following is a sampling of my more recent work with The Global Center for Climate Justice, among others.
About Me
IMAGE TAKEN SPRING 2022
Nikki McCullough graduated from Northeastern University with a BFA in Graphic and Information Design in May of 2022.
At Northeastern, Nikki completed three individual six-month “Co-ops:” jobs taken during semesters either full-time, or part-time while enrolled in classes. Her three Co-ops were at the Global Center for Climate Justice in Boston fall 2021, idhire.me fall 2020, and NU Sign Shop fall 2019. These jobs along with additional freelance work established her enthusiasm for identity & branding and illustration.
After a few years of freelance work, Nikki has solidified her passion for using design for activism, most notably taking complicated policy or scientific information and creating eye catching and easy to understand graphics and or full report designs so the information is more accessible.